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Boho Babe L Space fringed one piece Sportique, $125 Sportique

Most retailers consider July to be the end of the season for swimwear. I, however, firmly believe that they are more “in” now than ever. When the temps reach 100 degrees daily, of course girls are still busting out their bikinis! Here’s a tip: Take advantage of the retail swimsuit season and score a new one from the sale rack.

For more fashion tips, tricks, and sales, check out this week’s JFP Issuu and follow us on Twitter FlyJFP for sales and fashion news.

Where2Shop:
Designer Discount Fashions, 111 Lake Harbour Drive, Ridgeland, 601-853-2522;
Pink Bombshell, 270 Dogwood Blvd, Flowood, 601-919-1366;
Sportique, 677 Pear Orchard Road, Ridgeland, 601-956-2863;
Treehouse, 3000 N. State St., 601-982-3433