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This story originally appeared in the Jackson Free Press. It was added to the Mississippi Free Press website in 2025.
Note that any opinions expressed in legacy Jackson Free Press stories do not reflect a position of the Mississippi Free Press or necessarily of its staff and board members.

Credit: Melissa Webster

Too often, the latest โ€œinโ€ thing is something stupid, or even deadly: 5-inch platform shoes, reality TV shows, texting while driving.

But one of the strongest national trends of late is also something really good: Choosing to live locally. The local movement is a logical reaction to the corporatization of America of the 1980s and โ€™90sโ€”a bad movement that resulted in cookie-cutter suburbs and strip malls, where food all tastes the same, the shopkeepers donโ€™t know your name, and the profits leave the community.

Todayโ€™s local movement is about much more than shopping local, although thatโ€™s important, too. Itโ€™s also about spending local. Giving local. Eating local. Even figuring out how to move around in a more sustainable, fun, healthy way.

Each of us has the power to make our city, and thus, our metro area, stronger with nearly every decision we make. We can live as โ€œlocavoresโ€ every day simply by deciding to spend local first, choosing to shop when possible in the city limits and picking charities to help where we can see immediate results of our efforts.

This GOOD issue is filled with ideas, and reasons, for living better locally. Please go to http://jacksonfreepress.com and http://www.jackpedia.com to add your own.

Local first. Always.

Every Bit Counts
Giving Every Little Bit
A Food Revolution
Leave Your Leftovers for the Gleaners
Alt.Shop

Previous Comments

I enjoyed this article. But just remember that shopping locally can apply to the suburbs too. I live in Madison, so that is where I shop. Restaurants like Frisco Deli and stores like The Inside Story should be supported just like the businesses in Jackson.


Tracey, pieces in the GOOD issue promote locally owned businesses in the bedroom communities, including the ShopKeep about Symbiotic in Ridgeland. However, everyone — including suburbanites — need to support more businesses in Jackson proper because our strength helps the whole area that feeds off of us. The best approach is choosing a good menu of locally owned businesses and avoiding national big-box anywhere. And when you do go to big-box, do it in Jackson so the sales taxes can help make up for what the Legislature won’t do for the city it and so many state agencies (and nonprofits serving the state) operate in. In other words, shop local and Jackson first.


All, be sure to flip through the entire GOOD issue — the graphics are very cool!


Also, all, go to Jackpedia and post your Local Pledge and/or your LocalList, and you might win a gift certificate on Nov. 1! And businesses, nonprofits and individuals, make sure you have your own page over there — it’s great Google placement, among other advantages. ๐Ÿ˜‰ Go now, and talk about your thing: http://www.jackpedia.com It’s our very own local Wikipedia.

MFP Solutions Lab logo

The Mississippi Free Press produced this story through the MFP Solutions Lab, supported by the Solutions Journalism Network. This series digs into Mississippiโ€™s systemic issues and sheds light on responses to them in other communities. Beyond just reporting on problems, these stories interrogate their causes and inspect potential solutions.

Mississippi native Donna Ladd and partner Todd Stauffer founded the Jackson Free Press in 2002 in the capital city. The heavily awarded local newspaper did many investigations heralded across the state and nation and served as a paper of record due to its diversity, inclusion, in-depth reporting and deep connection to readers and dedication to narrative change in and about Mississippi. In 2022, the nonprofit Mississippi Free Press, founded by Ladd and JFP Associate Publisher Kimberly Griffin in 2020, purchased the journalism assets and archives of the Jackson Free Press. A Google grant through AAN Publishers enabled Newspack's integration of the JFP archives into the Mississippi Free Press website to become part of a more searchable archive of recent Mississippi history and essential journalism.