Jackson Free Press logo

This story originally appeared in the Jackson Free Press. It was added to the Mississippi Free Press website in 2025.
Note that any opinions expressed in legacy Jackson Free Press stories do not reflect a position of the Mississippi Free Press or necessarily of its staff and board members.

Not too long after I met Jill Conner Browne, I was bouncing around Downtown alongside a huge rolling crown. I was wearing a sequined green padded number that flattened my boobs to my stomach, or so it felt, and caught on my black fishnets when I tried to go to the bathroom. As a Sweet Potato Queen ā€œwannabeā€ in last year’s St. Paddy’s Parade, I have never looked worse in my life—and I have videotape to prove it.

So when I got the invitation to the wedding of the Boss Queen and her ā€œspud studā€ Kyle Jennings—a handsome, muscular Aryan type who curses as easily as the queen herself and can show off her pink-and-green rhinestone tiara without a hint of irony—I thought, ā€œWell, this wedding oughta be something to behold.ā€ I was envisioning huge masses of electric-pink taffeta, mammoth red bouffants and a Best Drag Queen standing guard over it all. Maybe Browne would even make ā€œthe promiseā€ā€”the real one; read the book—then and there. I could not miss this New Year’s Eve event.
Of course, we almost did. Typically, JoAnne, Todd and I darted in the door of Wells United Methodist Church on Bailey Avenue at 10:59 a.m., moments before the processional began, and grabbed a pew toward the back (as everyone turned and gawked at JoAnne’s bright-red feathery church hat). Personally, I’d chosen to be more understated, wearing my usual all-black wedding outfit—no symbolism intended—with only tasteful fishnets (the St. Paddy’s ones) paying homage to Her Highness. As I glanced around, I realized that most of the other folks were dressed for, well, church. The gaudy Queens would really stand out, I thought to myself.

Then the processional music began, and there they were. First, Bailey—Browne’s teenage daughter, ā€œBoBeepā€ in the books—walked up the aisle dressed in simple black silk pants and an ivory lacy, long-sleeve top. Right behind her appeared Jill, dressed in a simple ivory wedding dress from Neiman Marcus, no veil, with her brown hair pulled up in her typical, elegant high ponytail. Carrying a small bouquet, she was surrounded by all the Queens, themselves in black silk pants, lattĆ©-hued silk jacard tops—all outfits by Queen Donna Kennedy’s Hamilton-Kennedy Designs and gifts of the bride—with simple hair and little makeup. Head wannabe George Ewing was wearing a tux. I smiled: The Queen had surprised us again.

The ceremony was simple and lovely. Vocalist Lelon Thompson sang Gershwin’s ā€œThe Lord’s Prayerā€ and ā€œAll I Ask,ā€ from ā€œPhantom of the Opera.ā€ After the Queens and George gave her away, Jill’s long-time minister, the Rev. Keith Tonkel, performed a traditional Methodist ceremony (ā€œas traditional as Wells gets,ā€ Jill said later), complete with communion and several prayers. (I couldn’t help but think the Rev. Tonkel might be sticking in a couple extra prayers to benefit certain folks in the audience.) He made only a passing reference to the spud of the hour, in his first prayer when he told the Lord that the rain outside helped all things grow, ā€œincluding sweet potatoes.ā€ The crowd snickered, but kept their heads bowed. The vows were simple, and Browne’s voice was barely audible as she repeated them and said, ā€œI do.ā€ I even cried, and I don’t cry at weddings. Jill then handed Kyle a cow figurine because he had ā€œbought the cow.ā€ To Todd’s delight, the organist Paul Vanderberry and pianist Barney McCann played ā€œSuddenly Seymourā€ from ā€œThe Little Shop of Horrorsā€ for the couple’s joyous exit.

Afterward, the show moved to Bruno’s Eclectic Restaurant on Lakeland Drive, where Kathleen and Luis Bruno served a delightful spread from beef and chicken satays and prosciutto-wrapped shrimp to a quesadilla bar and veggie sushi. Obbies Cakes did the bride’s cake and the chocolate groom’s cake—with a sweet potato bride and groom with chocolate toolbox (ā€œbecause Kyle likes to fix thingsā€). Martha Foose designed the Sweet Potato Queen souvenir cookies.

At the reception, the action kicked in, and the church ties loosened up a bit. Then, the Queens and the groom and George disappeared. The Queen-maids returned wearing God-awful floozy belle dresses of varying hues. Boss Queen was wearing the wedding dress of a 17-year-old, identical to the dress in ā€œBig Fat Greek Wedding,ā€ with all scratchy lace and eyelet and pearls and petticoats, a bow on the butt and a 12-foot-tall veil made by George (see page 1). She bought it off-the-rack for $99, and wore it with tennis shoes and a man-sized bouquet that lit up and could double as a lethal weapon. Underneath their dresses, the Queens all wore bloomers with ā€œGet Realā€ and the SPQ logo on the rump, which they displayed on request.

Truth be known, though, the men outdid them. George emerged wearing an actual leisure suit that belonged to his father and an Elvis pompadour wig that was a gift from the bride. And the groom was the best, adorned in a brocade jacket with velvet lapels and their friend Skip Nessel’s pajama pants, which had been specially tailored with a tux stripe along the legs. White plastic shoes and a mustard-colored fake boutonniĆØre the size of a bath sponge completed his ensemble. Kyle proceeded to suck the garter off Jill’s leg … but I’ll leave the rest to your imagination.

As the champagne started running out, the lot of them started crowding into a cake-and-champagne-filled bus to road-trip to Fairhope, Ala. (where the bride and groom met), for Part III of the Queen betrothal, promising more outfit changes and bubbly. As we slipped toward our car to go home and take a nap, I heard a young woman 20 years Jill’s junior say, ā€œI’d go, but I just can’t keep up.ā€

Amen, sister.

MFP Solutions Lab logo

The Mississippi Free Press produced this story through the MFP Solutions Lab, supported by the Solutions Journalism Network. This series digs into Mississippi’s systemic issues and sheds light on responses to them in other communities. Beyond just reporting on problems, these stories interrogate their causes and inspect potential solutions.

Founding Editor Donna Ladd is a writer, journalist and editor from Philadelphia, Miss., a graduate of Mississippi State University and later the Columbia Graduate School of Journalism, where she was an alumni award recipient in 2021. She writes about racism/whiteness, poverty, gender, violence, journalism and the criminal justice system. She contributes long-form features and essays to The Guardian when she has time, and was the co-founder and editor-in-chief of the Jackson Free Press. She co-founded the statewide nonprofit Mississippi Free Press with Kimberly Griffin in March 2020, and the Mississippi Business Journal named her one of the state's top CEOs in 2024. Read more at donnaladd.com, follow her on Twitter and Instagram at @donnerkay and email her at donna@mississippifreepress.org.