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This story originally appeared in the Jackson Free Press. It was added to the Mississippi Free Press website in 2025.
Note that any opinions expressed in legacy Jackson Free Press stories do not reflect a position of the Mississippi Free Press or necessarily of its staff and board members.

In our recent special GOOD Ideas issue on crime (see http://www.jfp.ms/crime), the Jackson Free Press presented many research-based ideas on decreasing crime in our community. The best advice might seem the most counter-intuitive at first glance: Stop complaining about crime (or anything else) and acting like it’s out of control. A community’s perception of itself and its problems, according to crime and social-science experts, is a key component in whether it is likely to become a better place to live and raise kids or a worse one.

Of course, we live in a state where residents have long talked down ourselves, our city and our state. No doubt due to our tough and divisive past, many young Mississippians, and Jacksonians, have bided their time until they could get out and never return—except maybe for Thanksgiving and Christmas. The cycle hasn’t been helped much, and probably hurt, by corporate media that have set up shop in Mississippi over the years and fanned sensationalistic flames of negativity that increase the state’s ā€œbrain drainā€ of many of our smartest young people.

When the JFP launched in 2002, we immediately took a different tactic about the state and the city—even running the metro’s first ā€œBest of Jacksonā€ ballot in our first issue. We came out of the gate proving our mission: to help our readers see what is already wonderful about where we live and help provide vital information about what needs repairing. That is, we celebrate the ā€œbestā€ of our area in every single issue, while never sugarcoating the problems. Sadly, many media don’t bother to do either one.

In addition, we provide possible solutions whenever we can, from this editorial space to the quarterly GOOD Ideas issues to little info boxes under our articles and on our website (notice how many of these have popped up lately, thanks to reporters R.L. Nave and Elizabeth Waibel?). That is, we don’t just want to complain about problems; we want to fix them.

Meantime, we have been blessed to both assist and chronicle this city’s efforts to re-imagine itself into greatness, real and perceived. Jackson is a very different city than it was a decade ago when we released the first Best of Jackson results. She’s more confident and less defensive against naysayers; she’s also been through some bad times resulting from ill-informed decisions (can we say Frank Melton and Two Lakes?). But as a city, we seem to be learning from our mistakes and getting a bit less gullible when people promise us more than they can deliver.

We need to stay this course, Jackson. We need to continue the ā€œlocavoreā€ movement that supports locally owned businesses over mega-chains, thus keeping more tax dollars in the local economy. The bad economy has been tough, but many fine businesses have weathered it by staying focused on quality and staying positive. (Our goals over here at the JFP.)

The JFP applauds every person, business and organization that is making the capital city into a very special place. The world is starting to take notice.

Founding Editor Donna Ladd is a writer, journalist and editor from Philadelphia, Miss., a graduate of Mississippi State University and later the Columbia Graduate School of Journalism, where she was an alumni award recipient in 2021. She writes about racism/whiteness, poverty, gender, violence, journalism and the criminal justice system. She contributes long-form features and essays to The Guardian when she has time, and was the co-founder and editor-in-chief of the Jackson Free Press. She co-founded the statewide nonprofit Mississippi Free Press with Kimberly Griffin in March 2020, and the Mississippi Business Journal named her one of the state's top CEOs in 2024. Read more at donnaladd.com, follow her on Twitter and Instagram at @donnerkay and email her at donna@mississippifreepress.org.